Why People Sell

WHY YOU NEED TO KNOW WHY PEOPLE SELL

You're a realtor, a real estate investor, or you flip houses for profit.  Whatever the case, you need to find houses to buy.  In some markets, the competition can be pretty stiff.  Have you ever considered why people sell their homes?  And perhaps more importantly, why some people are in a rush to sell their homes fast?

Knowing why people sell real estate can help you market to find people who want to sell, whom you can help, and make respectable profits!

If you know why people sell, you can target your marketing to those motivating factors and situations.  We want people who need to sell.  We want people who are behind on their bills.  We want people who are behind on their mortgage.  Quite often these people need to sell their house, as is, and fast.  

Here are two big reasons you should be aware of:

SELLING REAL ESTATE DUE TO DIVORCE

Quite often, in a divorce situation, there are financial...

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How To Get Noticed and Stay Noticed on Real Estate Websites

If you have ever tried to sell a property, or worked with a realtor trying to sell a property, you know that visibility of your listing is key.  But websites like Zillow.com and Realtor.com favor new listings.

Now you may have had your property in contract.  During the option period, the buyer's financing didn't come through.  Now you re-activate your listing.  However, at this point your listing may be 3, 4, or more weeks old.  Perhaps several hundred new listings have been placed, and you find your listing now on page 9!

What do you do to get back on page 1?  What do you do to keep your listing visibility high, and near the top?

There are a couple easy ways to keep your listing near the top.  Real estate websites recognize changes in listings, which gets your listing noticed.  So, feel free to change the price, either higher or lower.  You can repeat this every 2-3 days.

Another tip is to have an open house.  Have one every...

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How to Create Your Buyers List

What is a Buyers List?

Simply put, a buyers list is a list of real estate investors who are regularly looking to buy real estate.  They usually are looking for pre-listings and houses that are just coming on the market.  

You can use this list of buyers for leads on not only your flips, but houses you wish to wholesale or sell on assignment!

How Do You Create Your List?

One of the best ways to create your buyers list is to attend foreclosure and real estate auctions in your area.  While you are there, you can network and find buyers.  It's important to get not only their contact info, but also what type of houses and price ranges they are looking for, and in what geographic areas.

Another way to create your buyers list is through FaceBook.  You can find real estate investor groups.  Post to them saying you are looking for buyers.  It's great if you have a specific property you can mention with this post.  Ask them to private-message (PM)...

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Why Realtors Quit

Why Do Realtors Quit Within Their First Year?

A lot of people want to quit their jobs and become realtors (real estate agents).  They have high expectations of making good money working as a realtor.  All too often they quit within 12 months of starting, only to go back to their former career, or finding another new career.

There are 3 main reasons why this happens.

Reason #1: Fail to Generate Leads

You cannot and will not have success as a realtor if you fail to generate leads.  You cannot be passive about this, waiting for leads from your brokerage.

Check out Lead Generate or Die, by Dr. Tameka Bryant et. al.

You need to maximize lead potential from your social circle.  Leverage FaceBook, texting, Twitter, and even phone calls to stay in constant contact with your social circle.  Remind people constantly that you are a realtor.  This creates top-of-mind-awareness in your friends that when they come across a potential prospect, they will refer that...

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How Old Is My Roof?

Buying investment properties come with all sorts of challenges.  One of these challenges is getting house insurance to protect your investment property.

Now, you may have purchased your property at auction, or from a family member of a deceased owner.  Your insurance agent asks, "How old is the roof?"

How do you answer that question?  The family member may only be able to give you a ball park guess.  

THE ANSWER:  Call a Roofer

Many roofing companies offer free roof inspections.  They offer these free inspections and estimates as a way to get your business.  

A qualified roofer can provide you with an inspection report.  In this report he/she will tell you the type of roofing material, approximate age of the roof, condition of the roof, and whether or not it is insurable.

Insurance companies want to know the age of a roof before issuing a new policy.  They request this info to reduce their liability or risk.  

If you don't have a...

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Choosing Your Brokerage

If you are becoming a real estate agent, or are an agent looking for a new broker to work with, you want to watch today's video.  Flip University co-founder Michael Owen discusses tips, advice, and questions to ask potential brokerage firms before you sign on.

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Caveat Caupo - Landlord Beware

Screening Rental Applicants

In this day and age, with strict laws protecting the rights of the tenant, it is more important than ever to properly screen your rental applicants.  Sadly, there are the tenants from hell who know how to work the system and habitually live rent free for months at a time.  They have every intention of using the eviction process to their full advantage.  You do not want to ever find yourself in that situation.

The screen process should begin with a thorough rental application.  The application should ask:

  • full names
  • dates of birth
  • previous addresses for last 10 years
  • reasons for moving
  • references from previous landlords
  • current employer and income
  • employer reference
  • permission for credit check

It is very important not to accept any information at face value.  Verify everything that you can independently of the application.

The completed application is only the beginning of the rental application screening process.  Call...

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You Have 2 Minutes

In this instant gratification world we live in, buyers expect a quick response when they contact you about a property.  As a general rule, you have 2 minutes before they move onto the next property, the next realtor, or the next seller.  You have to be prepared to reply FAST.

There are a number of ways to ensure that you get back to your prospects quickly.

  • answering service
  • auto phone responders
  • auto email responders
  • auto text responders

The method or methods you choose are completely customizable.  But whatever you do choose, you want to make sure that your prospects get a quality reply, quality feedback in a very short amount of time.

Watch our video to learn more!

For more information, visit us at http://www.FlipUniversity.com or on http://FaceBook.com/FlipUniversity.

 

 

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Our Favorite Marketing Hack

Have you ever had to hire a professional for a marketing service such as designing your logo, stationary, business cards?  If you have, you know the costs can really add up quickly.  Enter Fiverr.com.

Fiverr.com

DISCLAIMER: FlipUniversity does not have any affiliation with Fiverr.com

Fiverr.com is our go-to source for almost all of our marketing needs.  Fiverr is a platform from which many independent contractors offer professional services starting at only $5.  

Some of the services you can find on Fiverr include:

  • graphic design
  • logo design
  • website design
  • SEO
  • video animations
  • whiteboard animations
  • narration
  • audio transcription
  • social media banners
  • ghost writing
  • and the list goes on...

Go to Fiverr.com.  After you have created your free account, start browsing for the service you need.  We recommended sorting the results by top ratings.  

Almost all services start at $5.  Prices can go up as you add options such as rush delivery, or access...

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How To Determine a Construction Budget For Your Flips

budget flip how to Sep 09, 2017

When it comes to construction budgets, you have to start with the end in mind.  You have to ask yourself:

  • is this for a quick flip with maximum profit?
  • is this for a rental property you plan to own?
  • is this a construction project for a friend?

The planned use of the project will most definitely affect the decisions you make in terms of the repairs and renovations you want to tackle, and at what price point the finishes will be for things like paint, flooring, appliances, etc.

The best way to determine a construction budget is to make a complete list of all the anticipated repairs and renovations, and include estimated costs.

This list might include:

  • roof repairs or replacement
  • masonry or siding repairs
  • new paint
  • plumbing
  • lighting fixtures
  • foundation repair
  • etc.

If you haven't already, it is best to develop a rapport with the contractors you use to help get quick estimates on any jobs you yourself cannot accurately put a price on.

Once you have a price for materials and...

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